A visual identity with something to say.
Brand strategy, identity and graphic design that make the business feel cohesive, recognizable and ready to show up consistently.
The logo is one piece. The system is the brand.
Strong visual identity gives every touchpoint a shared language. We connect the look of the brand to its positioning and voice so the final work feels intentional rather than decorative.
Brand direction
Creative direction grounded in the business, audience, positioning and personality before visual choices start multiplying.
Logo design
Primary and supporting marks designed to work across the places a real business needs to show up.
Visual identity systems
Colour, typography, layout direction, graphic elements and image style that make the brand recognizable beyond the logo.
Brand guidelines
Usable rules and references that help owners, teams and future collaborators keep the identity consistent.
Print & collateral
Brochures, one-pagers, signage, event pieces, stationery and other physical materials that carry the brand into the real world.
Digital brand assets
Social graphics, email assets, presentations and reusable visual pieces designed to make everyday brand execution easier.
Clear enough to move. Flexible enough to fit.
Every project is shaped around your goals, with a process that keeps the visual direction clear and cohesive.
Find the direction
We establish the strategy, personality and visual territory the brand needs to occupy.
Shape the identity
We develop the core marks, typography, colour and supporting visual language.
Test the system
We apply the identity to real-world touchpoints so it works beyond a pretty mockup.
Package it
You receive organized assets and practical guidance for keeping the brand consistent.
Good things to know before we start.
Do you only design logos?
Logo design can be part of a project, but Written in Reverie focuses on the wider identity system around it: strategy, colour, typography, supporting graphics and the rules that make the brand usable.
Can you refresh an existing brand without starting over?
Yes. A full rebrand is not always necessary. Sometimes the strongest move is to keep the recognizable pieces and refine the identity, messaging or applications that are no longer working.
Do you create brand guidelines?
Yes. Guidelines can document logo use, colours, typography, visual direction and other brand rules so future work stays consistent.
Can copywriting and brand design be done together?
Yes. That is one of the studio’s strengths. Brand voice, messaging and visual identity can be developed as one system instead of being handed between unrelated providers.